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The digital revolution has changed the landscape of the payment system in Indonesia, especially among millennials who are increasingly adopting electronic money as the primary method of transactions. This study aims to analyze the adoption of factors that affect the use, as well as the effectiveness of electronic money in meeting the transaction needs of the millennial generation in Parepare City. Using a qualitative approach with a case study method, this study collected data through in-depth interviews with electronic money users from various social and economic backgrounds.
The results of the study show that ease of use, transaction security, various incentives such as cashback and discounts, and social factors are the main factors in the adoption of electronic money. In addition, the effectiveness of electronic money can be seen in transaction efficiency, transaction automation, Accessibility and Flexibility, and Multitransactions. However, challenges such as uneven digital literacy and growing payment infrastructure are obstacles to wider adoption. These findings provide insights for financial service providers, governments, and the public in improving a more inclusive and effective digital payments ecosystem.
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Referensi
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Anjani, Dita, Husni Awali, and Dwi Novaria Misidawati. "Analysis of the factors influencing Generation Z's interest in using e-wallet payment systems." Journal of Sahmiyya 1, no. 1 2022.
Antara, News. "GoPay is the most frequently used electronic money. Antaranews.Com," 2022.
Banutama, Berty, Atika Jauharia Hatta, Frasto Biyanto, and Deranika Ratna Kristiana. "Decision on the Use of E-Wallets as a Digital Transaction Tool: A Literature Review 2012-2023." Scientific Journal of Accounting and Finance (JIAKu) 3, no. 4, 2025.
Company, McKinsey & "Digital Banking in Southeast Asia: The Rise of a Cashless Society," 2021.
Dairona, Laras. "Analysis of the Implementation of Fintech Digital Wallets as a QRIS Payment System for Restaurant Owners in Tanjungpinang." Tanjungpinang College of Development Economics, 2022.
Damirah, Sahrani, Musmulyadi. "Zakat Literacy: Digital Islamic Finance in Community Economic Development." Dinar: Journal of Islamic Economics & Finance 12, no. 1, 2024.
Desita, Widya, and Gst. Ayu Ketut Plan Sari Dewi. "The Effect of Perception of Usefulness, Perception of Ease of Use, Risk Perception, Promotions and Service Features on Interest in Using Non-Cash Transactions on Electronic Wallet (E-Wallet) Applications." Journal of Professional Accounting 13, no. 1, 2022.
Hermawan, Zilvana. "Housewives, interview by researchers at Zilvana's residence, Perumnas Parepare City, June 10, 2025.
Hidayat, Ahmad Rifqi. "Analysis of the Adoption of Fintech Payment System Use in Millennials Using Innovation Diffusion Theory." Journal of Management Science 13, no. 1, 2023.
Hilal, Al, and Sumadi. "Determination of Interest in Using E-Money in the Millennial Generation in Yogyakarta." Management Select: Journal of Business & Management Students 02, no. 04, 2023.
Ichsan, Zul. "Civil Servants, Interview by Researcher at Zul's Residence, Perumnas Parepare City, June 10, 2025.
Indonesia, Bank. "PBI No. 20/6/PBI/2018 concerning Electronic Money." Jakarta, 2018.
Lembang, Ikek Toding. "ASN, interview by researchers at the Parepare City Local Office Office, June 4, 2025.
Lestari, Ayu Putri. "The Use of E-Wallets Among the Public." Accounting Student Research Platform 2, no. 2, 2022.
Lexy J. Moleong. Qualitative Research Methodology. Bandung: Remaja Rosdakarya, 2021.
Lubis, A. "Teacher, Interview by Researcher at Lubis' Residence, Parepare City, June 18, 2025.
Morgan, P., & Trinh, L. (2021). Fintech and Financial Literacy in the Lao Pdr. *ADBI Working Paper Series*, No. 933.
Muh. Fachruddin. "Analysis of E-Payment Use Preferences in Generation Z Consumers in Fakfak Regency." Journal of Information, Science and Technology 6, no. 02, 2023.
Pandu Fitra Ardana, Nur Rahmanti Ratih, Putri Awalina. "The effect of the e-money payment system on the level of effectiveness and efficiency in the technical payment operations of PT. Indomarco Pristama Kediri Branch." Kediri, 2022.
Rini Purnamasari, and Rismala. "FINTECH and its acceptability for MSMEs." Journal of Assets : Accounting and Finance Research 6, no. 3, 2024.
Riska Syoviyana, Yoga Adi Saputra, Nindita Muhafillah, Rini Puji Astuti. "Payment System in Indonesia." Warehouse of Multidisciplinary Journals 2, no. 6, 2024.
Sahrani, Damirah, Wahyu Andika. "FINANCIAL LITERACY: DIGITAL ISLAMIC FINANCE IN COMMUNITY ECONOMIC DEVELOPMENT Sahrani1," 2024.
Sari, Mia Andika, Indianik Aminah, and Hastuti Redyanita. "Millennial Generation's Preferences in Choosing Digital Payments (Case Study on Students of Jakarta State Polytechnic Depok)." Economics & Business 19, no. 2, 2021.
Semaun, Syahriah. "Optimization of Payment System Through My Al-Badar Application at Al-Badar Islamic Boarding School Billing, Parepare" 6, no. 2, 2024.
Sugiono, Shiddiq, and Reninta Dewi Nugraheni. "Cashless Society: Cluster Analysis of Electronic Payment Users in E-Commerce." TRACE: Journal of Economics and Policy 16, no. 2, 2023.
"Sugiyono, Educational Research Methods of Quantitative, Qualitative, and R&D Approaches, Alfabeta, Bandung, 19th CET, 2014, pp. 3 2 - PDF Free Download." Accessed February 20, 2023.
Sugiyono. Quantitative, qualitative, and R&D research methods. Bandung: Alfabeta, 2018.
"Please, Dad. "Qualitative Research of Basic Concepts and Uses." University of Education Indonesia, 2015. pspi.upi.edu › uploads › Pene... PDF%0AQUALITATIVE RESEARCH - Library and Information Study Program.
Taqiyuddin, Hayyi Farhan, and Agus Abdurrahman. "Analysis of Factors Influencing Intention to Use ShopeePay E-Wallets: A Study of Generation Z in Indonesia." Journal of Business & Management Students 01, no. 05, 2022.
Umar, A. Lasinrang. "ASN, interview by researchers at the Parepare City Local Office on June 6, 2025.
USMAN, RACHMADI. "Characteristics of Electronic Money in Payment Systems." Jurisprudence 32, no. 1, 2017.
Revelation, Revelation, and the Goddess of Rain. "The Effect of Perception of Convenience, Benefits and Security on the Interest in Using Dana E-Wallet in the People of Sungai Betung." Innovative: Journal Of Social Science Research 4, no. 4, 2024.
Widyaningrum, Cholifah Agum. "The Effect of E-Services Quality on E-Loyalty in Dana E-Wallets with E-Trust and E-Satisfaction as Mediation Variables." Journal of Physics A: Mathematical and Theoretical 44, no. 8, 2024.
Wijaya, Erwin, and M. Rachman Mulyandi. "Trends in the Use of Electronic Money for the Millennial Generation." Journal of Business Management 18, no. 1, 2021.
Wikipedia. "Millennial," 2024.
Wildana. "ASN, interview by researcher at the Parepare City Local Office Office, June 6, 2025.
Wulandari, Ainun. "ASN, interview by researcher at the Parepare City Local Office Office, June 6, 2025.
Referensi
Antara, News. "GoPay is the most frequently used electronic money. Antaranews.Com," 2022.
Banutama, Berty, Atika Jauharia Hatta, Frasto Biyanto, and Deranika Ratna Kristiana. "Decision on the Use of E-Wallets as a Digital Transaction Tool: A Literature Review 2012-2023." Scientific Journal of Accounting and Finance (JIAKu) 3, no. 4, 2025.
Company, McKinsey & "Digital Banking in Southeast Asia: The Rise of a Cashless Society," 2021.
Dairona, Laras. "Analysis of the Implementation of Fintech Digital Wallets as a QRIS Payment System for Restaurant Owners in Tanjungpinang." Tanjungpinang College of Development Economics, 2022.
Damirah, Sahrani, Musmulyadi. "Zakat Literacy: Digital Islamic Finance in Community Economic Development." Dinar: Journal of Islamic Economics & Finance 12, no. 1, 2024.
Desita, Widya, and Gst. Ayu Ketut Plan Sari Dewi. "The Effect of Perception of Usefulness, Perception of Ease of Use, Risk Perception, Promotions and Service Features on Interest in Using Non-Cash Transactions on Electronic Wallet (E-Wallet) Applications." Journal of Professional Accounting 13, no. 1, 2022.
Hermawan, Zilvana. "Housewives, interview by researchers at Zilvana's residence, Perumnas Parepare City, June 10, 2025.
Hidayat, Ahmad Rifqi. "Analysis of the Adoption of Fintech Payment System Use in Millennials Using Innovation Diffusion Theory." Journal of Management Science 13, no. 1, 2023.
Hilal, Al, and Sumadi. "Determination of Interest in Using E-Money in the Millennial Generation in Yogyakarta." Management Select: Journal of Business & Management Students 02, no. 04, 2023.
Ichsan, Zul. "Civil Servants, Interview by Researcher at Zul's Residence, Perumnas Parepare City, June 10, 2025.
Indonesia, Bank. "PBI No. 20/6/PBI/2018 concerning Electronic Money." Jakarta, 2018.
Lembang, Ikek Toding. "ASN, interview by researchers at the Parepare City Local Office Office, June 4, 2025.
Lestari, Ayu Putri. "The Use of E-Wallets Among the Public." Accounting Student Research Platform 2, no. 2, 2022.
Lexy J. Moleong. Qualitative Research Methodology. Bandung: Remaja Rosdakarya, 2021.
Lubis, A. "Teacher, Interview by Researcher at Lubis' Residence, Parepare City, June 18, 2025.
Morgan, P., & Trinh, L. (2021). Fintech and Financial Literacy in the Lao Pdr. *ADBI Working Paper Series*, No. 933.
Muh. Fachruddin. "Analysis of E-Payment Use Preferences in Generation Z Consumers in Fakfak Regency." Journal of Information, Science and Technology 6, no. 02, 2023.
Pandu Fitra Ardana, Nur Rahmanti Ratih, Putri Awalina. "The effect of the e-money payment system on the level of effectiveness and efficiency in the technical payment operations of PT. Indomarco Pristama Kediri Branch." Kediri, 2022.
Rini Purnamasari, and Rismala. "FINTECH and its acceptability for MSMEs." Journal of Assets : Accounting and Finance Research 6, no. 3, 2024.
Riska Syoviyana, Yoga Adi Saputra, Nindita Muhafillah, Rini Puji Astuti. "Payment System in Indonesia." Warehouse of Multidisciplinary Journals 2, no. 6, 2024.
Sahrani, Damirah, Wahyu Andika. "FINANCIAL LITERACY: DIGITAL ISLAMIC FINANCE IN COMMUNITY ECONOMIC DEVELOPMENT Sahrani1," 2024.
Sari, Mia Andika, Indianik Aminah, and Hastuti Redyanita. "Millennial Generation's Preferences in Choosing Digital Payments (Case Study on Students of Jakarta State Polytechnic Depok)." Economics & Business 19, no. 2, 2021.
Semaun, Syahriah. "Optimization of Payment System Through My Al-Badar Application at Al-Badar Islamic Boarding School Billing, Parepare" 6, no. 2, 2024.
Sugiono, Shiddiq, and Reninta Dewi Nugraheni. "Cashless Society: Cluster Analysis of Electronic Payment Users in E-Commerce." TRACE: Journal of Economics and Policy 16, no. 2, 2023.
"Sugiyono, Educational Research Methods of Quantitative, Qualitative, and R&D Approaches, Alfabeta, Bandung, 19th CET, 2014, pp. 3 2 - PDF Free Download." Accessed February 20, 2023.
Sugiyono. Quantitative, qualitative, and R&D research methods. Bandung: Alfabeta, 2018.
"Please, Dad. "Qualitative Research of Basic Concepts and Uses." University of Education Indonesia, 2015. pspi.upi.edu › uploads › Pene... PDF%0AQUALITATIVE RESEARCH - Library and Information Study Program.
Taqiyuddin, Hayyi Farhan, and Agus Abdurrahman. "Analysis of Factors Influencing Intention to Use ShopeePay E-Wallets: A Study of Generation Z in Indonesia." Journal of Business & Management Students 01, no. 05, 2022.
Umar, A. Lasinrang. "ASN, interview by researchers at the Parepare City Local Office on June 6, 2025.
USMAN, RACHMADI. "Characteristics of Electronic Money in Payment Systems." Jurisprudence 32, no. 1, 2017.
Revelation, Revelation, and the Goddess of Rain. "The Effect of Perception of Convenience, Benefits and Security on the Interest in Using Dana E-Wallet in the People of Sungai Betung." Innovative: Journal Of Social Science Research 4, no. 4, 2024.
Widyaningrum, Cholifah Agum. "The Effect of E-Services Quality on E-Loyalty in Dana E-Wallets with E-Trust and E-Satisfaction as Mediation Variables." Journal of Physics A: Mathematical and Theoretical 44, no. 8, 2024.
Wijaya, Erwin, and M. Rachman Mulyandi. "Trends in the Use of Electronic Money for the Millennial Generation." Journal of Business Management 18, no. 1, 2021.
Wikipedia. "Millennial," 2024.
Wildana. "ASN, interview by researcher at the Parepare City Local Office Office, June 6, 2025.
Wulandari, Ainun. "ASN, interview by researcher at the Parepare City Local Office Office, June 6, 2025.